Salesforce bets CRM experience can give its AI an edge

If you are serious about turning your marketing investment into predictable business growth, marketing strategy is the conversation you need to be having. MarTech » Marketing technology » Salesforce » Salesforce bets CRM experience can give its AI an edge Salesforce bets CRM The days of relying on vanity metrics and gut-feel decisions are giving way to a model where data-driven programmes and authentic partnerships are the foundation of long-term success.