How MCM Turned TikTok Growth Into US Sales

What does it actually take to build a marketing programme that compounds over time? A luxury brand can spend decades building recognizable codes and still feel unfamiliar to the generation it wants to rea The answer lies in how brands approach tiktok marketing today, treating it not as a bolt-on tactic but as the foundation of their growth strategy. Here is what that looks like in practice, and how you can make it happen.